Status report

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The official USPTO status record for KEEP IT SAFE...KEEP IT REAL...LOVE SMART, serial 75584367, as a dated PDF. One price, one document, delivered in about a minute.

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The USPTO's own status record for this mark, on one dated page.

  • Current status with a plain-English verdict
  • Owner, classes, filing basis, and every key date
  • The mark as it appears on the federal record
  • Every prosecution event, filing to today
  • Source-cited with the exact retrieval date

Built from the USPTO's TSDR record. Assignment chain of title and TTAB proceeding files sit in separate USPTO systems and are not included.

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◆ TRADEMARKCHECKER.AITRADEMARK STATUS REPORT
KEEP IT SAFE...KEEP IT REAL...LOVE SMART
Serial 75584367 · Principal Register
Dead · Refused

Owner: Black Entertainment Television, Inc.
Class 041 - Education & Entertainment
Filed Nov 06, 1998

The record shows the application for “KEEP IT SAFE…KEEP IT REAL…LOVE SMART” is dead – it was abandoned on March 2 2001 because the owner never filed a required Statement of Use after the Notice of Allowance, and no extension was timely requested. Black Entertainment Television, Inc., a District of Columbia corporation, was the applicant and the mark was slated for the Principal Register. The only goods listed are “entertainment services in the nature of an ongoing television variety program” under class 041, so a similar phrase used for a TV show or related entertainment would be the closest area of concern. The record does not give the owner control over every possible use of those words in other industries. The prosecution history shows the usual steps of filing, a non‑final action, an amendment, a notice of allowance, an extension request, and finally abandonment; it never reached the Supplemental Register. The latest meaningful event is the abandonment entry, and the supplied history shows no oppositions, cancellations or court actions. I'd treat this as a moderate concern if you plan a TV‑type entertainment brand with a comparable name.

Full event history, owner details, and verdict inside.

The way I'd use it, honestly, is as the thing you attach when a bank, a marketplace, or a co-founder asks "are we clear on the name". It answers in one page.

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