Get it in writing

THE NAME OF THE TRADEMARK IS GOLDEN FISH BRAND. THE GRAPHIC CONSISTS OF THREE KOI FISHES IN A REPRESENTATION OF WATER AND MULTIPLE WAVES INSIDE A RECTANGLE. IN THE RECTANGLE, THE NAME "GOLDEN FISH BRAND" IS ON THE TOP WITH A BLACK BORDER. ON THE LEFT SIDE OF THE RECTANGLE, ARE CHINESE LETTERS WHICH MEANS "JASMINE RICE" WHEN TRANSLATED. ALSO, ON THE RIGHT SIDE OF THE RECTANGLE ARE CHINESE LETTERS WHICH MEANS "GOLDEN FISH BRAND" WHEN TRANSLATED. IN BETWEEN THE CHINESE PHRASE ON THE RIGHT AND LEFT IS A LARGE KOI FISH WITH ITS MOUTH OPEN. ON THE LEFT SIDE OF THE KOI FISH'S MOUTH IS A BUBBLE WITH A TWINKLE ON IT. BELOW THE LARGE KOI FISH ARE TWO SMALLER KOI FISHES LOOKING UP AT THE LARGE KOI FISH (ONE ON THE LEFT, THE OTHER ON THE RIGHT. LAST BUT NOT LEAST IS THE WATER THAT FADES IN THE BACKGROUND BUT MULTIPLE WAVES IN THE FRONT.
Serial 86265230 · Principal Register
Dead · Refused

Owner: Ung, McSean
Class 030 - Staple Foods
Filed

The record shows the application for “GOLDEN FISH BRAND” is dead; it was refused and voided on May 15 2014 because it did not meet the minimum filing date requirements, and the owner listed is Ung, McSean, an individual. The only goods shown are “Artificial rice” in International Class 030, so the closest area of concern would be any other artificial‑rice product that uses the same wording or a confusingly similar visual element. The record does not give the owner control over every use of the words “Golden Fish Brand” in unrelated categories such as apparel, services, or real food items. There is no Supplemental Register entry, and the prosecution history simply notes a new application entered on May 2 2014 before the refusal. The latest meaningful event is the status date of May 15 2014, and no enforcement actions appear in the file. I'd treat this as a modest concern if you plan a similar name for artificial‑rice products, but the risk drops sharply for other goods.

Full event history, owner details, and verdict inside.