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The official USPTO status record for BEAUTY IN BEHAVIOR, serial 98648891, as a dated PDF. One price, one document, delivered in about a minute.

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The USPTO's own status record for this mark, on one dated page.

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◆ TRADEMARKCHECKER.AITRADEMARK STATUS REPORT
BEAUTY IN BEHAVIOR
Serial 98648891 · Principal Register
Pending · Application

Owner: Beauty in Behavior LLC
Class 041 - Education & Entertainment
Filed Jul 15, 2024

The record shows that “BEAUTY IN BEHAVIOR” is a pending service mark owned by Beauty in Behavior LLC, a California limited liability company. The mark is currently suspended pending administrative review, with the last status update on November 7, 2025. It covers education services, specifically tutoring for obtaining certification in applied behavior analysis, under class 041. A similar name would raise the closest concern in the same educational or tutoring context, especially for services related to behavior analysis certification. The record does not grant control over every use of the wording; it is limited to the specified services. The prosecution history indicates a suspension and show‑cause order in March 2026, but no further examination steps are shown. No enforcement actions, oppositions, or cancellations appear in the supplied history. For someone considering a similar name, the visible record suggests a meaningful risk of confusion in the education and tutoring field for applied behavior analysis.

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The way I'd use it, honestly, is as the thing you attach when a bank, a marketplace, or a co-founder asks "are we clear on the name". It answers in one page.

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