What this record means
The record shows that “VAVOOM STRAIGHT TALK” is no longer active – it was cancelled on July 7 2007 because the registrant did not file an acceptable Section 8 declaration, and the USPTO lists the status as “Dead · Cancelled.” The owner on file is MATRIX ESSENTIALS, INC., an Ohio corporation, and the registration covered only one class: Class 003 for “hair care preparations, namely, a hair relaxer,” with first use in March 1997. Because the protection was limited to that specific hair‑care product, a similar name used for unrelated goods or services would not fall within the narrow scope shown by the record, and the record does not give the owner control over every use of the words “VAVOOM” or “Straight Talk.” The mark was on the Principal Register, not the Supplemental Register, and the prosecution history simply reflects the usual steps of filing, allowance, registration and later cancellation. The latest meaningful event is the Section 8 cancellation in 2007, and the supplied history contains no opposition, cancellation proceeding, or other enforcement activity. I'd treat this as a modest concern if you plan to market a hair‑relaxer or similar cosmetic product under a comparable name, but the risk is far lower for other categories.
Informational only - not legal advice.