NORTHWEST

What this record means

The record shows that “NORTHWEST” is an abandoned application – it was never turned into a live registration – and the owner listed is Mary Kay Inc., a Delaware corporation. The filing covered only Class 3 goods, specifically perfumes, colognes and related fragrance products such as bath gels, soaps, essential oils, body oils, lotions, creams and powders for personal use. Because the protection was limited to those cosmetics, a similar name used for unrelated products would be a farther concern, but any cosmetics or personal‑care items using “NORTHWEST” would run into the closest record‑based overlap. The record does not give Mary Kay any control over every possible use of the word. This was a Principal Register filing that reached a Notice of Allowance in April 2000, but the applicant failed to file a required Statement of Use and the USPTO recorded abandonment on October 5 2001, which is the latest meaningful status event. No oppositions, cancellations or court actions appear in the history. I'd treat this as a meaningful concern if you plan to market fragrance‑type products under a similar name.