JELLYCAT LONDON FOR THE JOY OF IT.
Live · Registered LIVE/REGISTRATION/Issued and Active
What this record means
The record shows that “JELLYCAT LONDON FOR THE JOY OF IT.” is a live, registered mark on the Principal Register owned by Jellycat Limited, a United Kingdom limited company. The registration covers a wide range of goods and services, including key rings, key chains, charms, various bags and purses, and a broad array of toys and playthings such as plush toys, dolls, and video game machines, as well as entertainment and educational services related to multimedia content and live performances. A similar name would raise the closest concern in the areas of key accessories, bags, and toys, where the goods overlap most directly with the registered scope. The record does not grant control over every use of the wording; it is limited to the specific goods and services listed. No enforcement activity—oppositions, cancellations, or court actions—is shown in the supplied history. The most recent status event is the registration date of June 17, 2025, with no further maintenance dates provided. For someone considering a similar name, the presence of this active registration suggests a meaningful risk of infringement in the key accessories, bag, and toy categories.
Informational only - not legal advice.Mark Trademark, Service Mark
| Drawing type | 3 - AN ILLUSTRATION DRAWING WHICH INCLUDES WORD(S)/ LETTER(S) /NUMBER(S) |
| Filing basis | Madrid Protocol (§66(a)). |
| Status | Registered. The registration date is used to determine when post-registration maintenance documents are due. |
Key dates
| Application filed | Feb 14, 2024 |
| Published for opposition | Apr 29, 2025 |
| Registered (Principal) | Jun 17, 2025 |
| Status date | Jun 17, 2025 |
Goods & services
Key rings; key rings and key chains; charms for key rings
All-purpose carrying bags; rucksacks; holdalls; tote bags; reusable shopping bags; handbags, purses and wallets; card wallets; credit-card holders; holders in the nature of wallets for keys; purses; clutches being purses; coin purses; cosmetic purses sold empty; vanity cases, not fitted; pouches of textile; pouches for holding make-up, keys and other personal items; make-up bags sold empty; wash bags for carrying toiletries sold empty
Toys, namely, toy key chains, toy figures, water toys, plush toys, inflatable toys, party favors in the nature of small toys, toy balloons, toy building blocks, toy vehicle, ride-on toys, mechanical toys, musical toys, pull toys; playthings namely, puppet theatres; stuffed toys; hand puppets; finger puppets; dolls; sock toys being dolls; Infant rattles; Baby rattles; mobiles being toys; Crib mobiles; Video game machines; board games; clothing for toys
Bringing together for the benefit of others of key rings, trinkets, fobs, key rings and key chains, charms for key rings, bags, rucksacks, holdalls, tote bags, shopping bags, handbags, purses and wallets, card wallets, credit-card holders, holders in the nature of wallets for keys, purses, clutches being purses, coin purses, cosmetic purses, vanity cases, not fitted, pouches, pouches for holding make-up, keys and other personal items, make-up bags, wash bags for carrying toiletries, toys, playthings, stuffed toys, hand puppets, finger puppets, dolls, sock toys, rattles being toys, baby rattles, mobiles being toys, crib mobiles being toys, video game apparatus, board games, clothing for toys, excluding the transport thereof, enabling customers conveniently to view and purchase those goods in a retail store, on an internet website featuring an online retail store, by mail order catalogues, by means of telecommunications being television home shopping services, and from a merchandise catalogue by mail order; advertising, marketing, and promotional services, provided by means of indirect methods of marketing communications, namely, social media, search engine marketing, inquiry marketing, internet marketing, mobile marketing, blogging and other forms of passive, sharable or viral communications channels; marketing services by means of social media
Entertainment services in the nature of development, creation, production and post-production services of multimedia entertainment content; Entertainment services in the nature of live visual and audio performances, namely, musical, variety, news and comedy shows; Film and video film production; hospitality services in the nature of booking of theatre tickets; online interactive entertainment, namely, providing online video games; Providing films in the nature of animated musicals, not downloadable, via video-on-demand transmission services; production of animation; production of animated cartoons; publication of scripts for theatrical use; providing theme park services; amusement park services; production of TV shows; music production services; music publishing services; publishing of books; multimedia publishing of books; entertainment services relating to virtual goods, namely, providing on-line, non-downloadable virtual goods in the nature of digital art, virtual toiletries, cosmetics, hair decorations, watches, toys, stuffed toys, games, playthings, puppets, dolls, decorations, clothing for toys, clothing, footwear, headwear, books, magazines, newspapers, stationary, jewellery, bags, purses, wallets, key rings, key chains, charms for key rings, bag charms, badges, rugs, mats, mirrors, picture frames, dinnerware, bed linen and table linen, pillows and cushions, mugs, cups, beakers, plates, bowls, drinking glasses, cutlery, lunchboxes, bottles, decanters, glasses, tankards, glassware, earthenware, porcelain and China, money boxes, water bottles, bed linen, sheets, pillowcases, blankets, duvet covers, table linen, tea towels for use in virtual environments created for entertainment purposes; entertainment services relating to non-downloadable virtual goods, namely, providing on-line, non-downloadable virtual goods, namely, digital art, photos, images, videos, audio recordings, virtual toiletries, cosmetics, hair decorations, hand tools, vehicles, watches, musical instruments, toys, stuffed toys, games, playthings, puppets, dolls, decorations, clothing for toys, clothing, footwear, headgear, books, magazines, newspapers, stationary, jewellery, bags, purses, wallets, key rings, key chains, charms for key rings, bag charms, badges, rugs, mats, mirrors, picture frames, dinnerware, bed linen and table linen, pillows and cushions, mugs, cups, beakers, plates, bowls, drinking glasses, cutlery, lunchboxes, bottles, decanters, glasses, tankards, glassware, earthenware, porcelain and China, money boxes, water bottles, bed linen, sheets, pillowcases, blankets, duvet covers, table linen, tea towels for use in virtual environments created for entertainment purposes; video game entertainment services, namely, providing online video games
Madrid Protocol · §66(a)
| Intl. registration no. | 1807089 |
| Intl. registration date | Feb 14, 2024 |
| Intl. renewal date | Feb 14, 2034 |
| Date of automatic protection | Feb 28, 2026 |
| Notification of designation | Aug 29, 2024 |
| First refusal flag | Yes |
Owner & representation
| Owner | Jellycat Limited |
| Address | Westworks Building,, 195 Wood Lane London W12 7FQ, UNITED KINGDOM |
| Entity | Limited Company - organized in UNITED KINGDOM |
| Attorney of record | Steven M. Espenshade |
| Correspondent | Steven M. Espenshade |
| Attorney email | t********@*****.com |
| Correspondent email | 2 emails |
| Correspondent phone | 5********2 |
| Correspondent address | Austin, TEXAS |