What this record means
The record shows that “THE NAME THAT DRAWS APPLAUSE” is no longer active – it was cancelled on June 23, 1981 because the registrant, Magic Rainbow Company Limited, failed to file an acceptable Section 8 declaration, and the USPTO marked the registration as dead. The only listed coverage is in International Class 016 for paper goods and printed matter, although no specific description was entered, so the closest area of concern would be any similar wording used on books, brochures, stationery or other printed items. The record does not give the owner control over every possible use of the phrase in unrelated categories. Because the mark was on the Principal Register and was simply cancelled, there is no supplemental‑register sequence to note. The supplied history contains no oppositions, cancellations beyond the Section 8 event, or other enforcement activity. I'd treat this as a meaningful concern if you plan a comparable name on paper‑based products, but the risk is far lower for unrelated goods.
Informational only - not legal advice.