ID THE V TO KNOW IT IS TO LOVE IT.

What this record means

The record shows a cancelled Principal Register service mark — ID THE V TO KNOW IT IS TO LOVE IT — owned by C.B. Fleet Investment Corporation; its registration was cancelled on Feb 22 2019 because the required Section 8 declaration wasn’t filed. The only listed service is “providing a website featuring educational information for women in the area of women’s health” (International Class 044). A later‑filed mark that uses the same wording in a similar health‑education website would raise the closest record‑based concern, while uses in unrelated fields would be farther from the scope shown here. The record does not give the owner control over every possible use of the phrase. No Supplemental Register activity appears, and the prosecution history contains no oppositions, cancellations beyond the Section 8 lapse, or other enforcement actions. I'd treat this as a meaningful concern if you plan a comparable health‑focused web service.