Trademarks / Class 45 / LETZ KEEP IT REAL!

LETZ KEEP IT REAL!

SN 85707371 REG 4431017Principal RegisterUSPTO TSDR ↗
Live · Registered LIVE/REGISTRATION/Issued and Active
Mark · Service Mark
LETZ KEEP IT REAL! - official mark drawing from the USPTO record

What this record means

The record shows that “LETZ KEEP IT REAL!” is a live Principal Register service mark owned by Applied Information Systems Engineering, a Virginia limited‑liability company, and it is currently active after a Section 8 and 9 renewal was accepted on April 3 2024. The registration covers “providing a social networking website for entertainment purposes” in International Class 045, so the closest area of concern would be another brand that offers a similar online social‑networking or entertainment platform under a comparable name. The record does not give the owner control over every possible use of the phrase in unrelated fields, and it is not on the Supplemental Register, so there is no indication of a descriptiveness refusal that was later downgraded. The prosecution history contains no oppositions, cancellations or court actions, meaning the supplied history shows no visible enforcement activity. I'd treat this as a meaningful concern if you plan a comparable social‑networking service, but the risk is limited to that specific class of goods.

Informational only - not legal advice.

Mark Service Mark

LETZ KEEP IT REAL!
Standard-character drawing · USPTO TSDR, retrieved Aug 30, 2026
Drawing type4 - STANDARD CHARACTER MARK
Filing basisUse in Commerce (§1(a)).
StatusThe registration has been renewed.

Key dates

Application filedAug 19, 2012
Published for oppositionAug 27, 2013
Registered (Principal)Nov 12, 2013
Status dateApr 03, 2024

Goods & services

Cl. 045Legal & Personal ServicesACTIVE

Providing a social networking website for entertainment purposes

First use: Jun 06, 2010
Use in commerce: Dec 14, 2011

Owner & representation

OwnerApplied Information Systems Engineering
Address8242 Central Avenue, Alexandria, VIRGINIA UNITED STATES 23309
EntityLIMITED LIABILITY COMPANY - organized in VIRGINIA
Attorney of recordChristopher J. Day
CorrespondentChristopher J. Day
Attorney emailc********@*****.com
Correspondent emailc********@*****.com
Correspondent phone6********0
Correspondent addressScottsdale, ARIZONA
Full details in the report

Prosecution history 3 of 35 events

Apr 03, 2024
NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Apr 03, 2024
REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Apr 03, 2024
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
🔒 Full timeline (35 events) in the report

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