Trademarks / Class 9 / SHARK IS BLUE IN COLOR THE MARK CONTAINS A SHARK FACING THE RIGHT WITH ITS TAIL CURVING UP. THE SHARK IS WEARING SUNGLASSES AND SMILING. THE DORSAL FIN AND ONE PECTORAL FIN ARE FACING LEFT. THE OTHER PECTORAL FIN IS FACING RIGHT.

SHARK IS BLUE IN COLOR THE MARK CONTAINS A SHARK FACING THE RIGHT WITH ITS TAIL CURVING UP. THE SHARK IS WEARING SUNGLASSES AND SMILING. THE DORSAL FIN AND ONE PECTORAL FIN ARE FACING LEFT. THE OTHER PECTORAL FIN IS FACING RIGHT.

SN 86015359 never registeredPrincipal RegisterUSPTO TSDR ↗
Dead · Refused DEAD/APPLICATION/Refused/Dismissed or Invalidated
Mark · Trademark
SHARK IS BLUE IN COLOR THE MARK CONTAINS A SHARK FACING THE RIGHT WITH ITS TAIL CURVING UP. THE SHARK IS WEARING SUNGLASSES AND SMILING. THE DORSAL FIN AND ONE PECTORAL FIN ARE FACING LEFT. THE OTHER PECTORAL FIN IS FACING RIGHT. - official mark drawing from the USPTO record

What this record means

The record shows the application for “SHARK IS BLUE IN COLOR” is dead, meaning it never became a live registration; the USPTO marked it void on Oct 31 2013 because the filing date was insufficient, and the owner listed is Shark Eyes, Inc., a California corporation. The only goods shown are eyewear—specifically sunglasses, eyeglasses, ophthalmic frames and their cases—filed in International Class 009, so a similar name used for anything else would be farther from this particular scope, while a name used on sunglasses or related frames would be the closest area of concern. Because the mark never entered the register, the record does not give Shark Eyes, Inc. control over every use of the wording in any market. The prosecution history simply notes the application’s entry and assignment to an examiner before the refusal; there is no indication of a Supplemental Register filing. The latest meaningful event is the refusal and void status on Oct 31 2013, and the supplied history shows no enforcement actions. I'd treat this as a modest concern if you plan to brand sunglasses with a similar phrase.

Informational only - not legal advice.

Mark Trademark

SHARK IS BLUE IN COLOR THE MARK CONTAINS A SHARK FACING THE RIGHT WITH ITS TAIL CURVING UP. THE SHARK IS WEARING SUNGLASSES AND SMILING. THE DORSAL FIN AND ONE PECTORAL FIN ARE FACING LEFT. THE OTHER PECTORAL FIN IS FACING RIGHT.
Standard-character drawing · USPTO TSDR, retrieved Aug 30, 2026
Drawing type4 - STANDARD CHARACTER MARK
Filing basisUse in Commerce (§1(a)).
StatusApplication is void because it did not meet minimum filing date requirements. Serial number was assigned in error.

Key dates

Application filed
Status dateOct 31, 2013

Goods & services

Cl. 009Electrical & Scientific ApparatusACTIVE

Eyewear, namely, sunglasses, eyeglasses and ophthalmic frames and cases therefor

First use: Mar 03, 2012
Use in commerce: Mar 15, 2012

Owner & representation

OwnerShark Eyes, Inc.
Address2240 E. Washington Blvd., Los Angeles, CALIFORNIA UNITED STATES 90021
EntityCORPORATION - organized in CALIFORNIA
Attorney of record
CorrespondentSHARK EYES, INC.
Correspondent emails********@*****.com
Correspondent phone3********8
Correspondent addressLOS ANGELES, CALIFORNIA
Full details in the report

Prosecution history 3 events

Oct 31, 2013
ASSIGNED TO EXAMINER
Jul 25, 2013
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Jul 23, 2013
NEW APPLICATION ENTERED

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