What this record means
The record shows that the “PURPLE” application filed by Purple, Inc., a New York corporation, was abandoned on Dec 19 2016 after the applicant failed to respond to an Office action, so the mark is not live or registered. The only goods listed are “Jewelry; smart jewelry and parts therefor; lockets; digital lockets and parts therefor” in International Class 014, meaning a similar name would raise the closest concern if you are offering any kind of jewelry or related smart‑device accessories. The record does not give Purple, Inc. control over every use of the word “purple” in other product categories. Because the application was on the Principal Register and never reached registration, there is no supplemental‑register sequence to note. The latest meaningful event is the abandonment notice mailed on Dec 19 2016, and no further maintenance or renewal dates appear. The supplied history shows no oppositions, cancellations or court actions, so there are no visible enforcement signals. I'd treat this as a modest concern for jewelry‑related branding but a much weaker issue for unrelated goods.
Informational only - not legal advice.