PORTFOLIO BY WELLS FARGO PLUS

What this record means

The record shows that the mark “PORTFOLIO BY WELLS FARGO PLUS” is dead, having been abandoned after the owner, Wells Fargo & Company, failed to file a Statement of Use or Extension Request following the Notice of Allowance. The mark was filed on January 12, 2017 and published for opposition on May 16, 2017, with a Notice of Allowance issued on July 11, 2017. The goods and services listed under classes 035 and 036 cover advertising and business services related to incentive reward programs for banking and credit card services, as well as a broad range of financial services including wealth management, investment advisory, banking, electronic banking, mortgage banking, credit card processing, and insurance consulting. Because the mark was allowed on the Principal Register, the record indicates a refusal for descriptiveness was not involved; the abandonment sequence is simply a failure to meet the required use deadline. No opposition, cancellation, or court action appears in the supplied history, so there is no visible enforcement activity. For someone considering a similar name, the closest concern would be using a name that suggests a portfolio or reward program tied to banking or financial services, especially in the same classes.