VIVIENNE SABÓ MATTE MAGNIFIQUE

What this record means

The record shows that the mark “VIVIENNE SABÓ MATTE MAGNIFIQUE” is dead, having been abandoned because the owner, Vivienne Cosmétiques S.A.S., never filed a Statement of Use or an Extension Request after the Notice of Allowance. The mark was filed on February 10, 2017 for class 003, cosmetics, and was published for opposition on May 2, 2017. The abandonment notice and final abandonment both occurred on January 28, 2019. No enforcement activity—such as oppositions, cancellations, or court actions—is recorded. Because the mark is no longer active, it does not grant the owner control over the wording in any context. However, the abandoned filing still indicates that the owner once sought protection for cosmetics under that name, so a similar name used in the cosmetics field could raise a close record‑based concern. The practical risk for someone considering a similar name is that, while the mark is dead, the prior filing shows that the owner viewed the name as distinctive for cosmetics, and that use in that same field could still attract scrutiny.