BRIO!

What this record means

The record shows that the mark “BRIO!” is no longer active; it was cancelled under Section 8 because the registrant, James Finnegan, failed to file a declaration of continued use. The mark was registered on the Principal Register in class 030 for cold‑brew coffee, with first use on April 21, 2018. Because the cancellation is recent (July 11, 2025), the mark’s protection has ended, but the history indicates that the owner once claimed rights to that specific product. A similar name used for cold‑brew coffee or related beverage products would raise the closest record‑based concern, while use in unrelated categories would be farther from the scope shown. The record contains no evidence of opposition, cancellation after publication, or court action, so there is no visible enforcement activity. For someone thinking of a similar name, the cancelled status reduces the risk, but the prior registration still suggests that the owner once asserted rights in that niche.