IT'S YOUR EQUITY - YOU SHOULD GET TO KEEP IT!

What this record means

The record shows a live Principal Register service mark owned by Olivia L. Cook, registered on June 4 2019 for “real estate agency services” in International Class 036; the first use in commerce was July 23 2018. Because the registration is limited to real‑estate‑agency services, a later business that uses the same wording in a different field—say, software or apparel—would face a much farther‑removed concern, while another real‑estate firm using a similar phrase would encounter the closest record‑based overlap. The entry does not give the owner control over every possible use of the words “IT’S YOUR EQUITY ‑ YOU SHOULD GET TO KEEP IT!” and it is not on the Supplemental Register, so no descriptiveness‑to‑supplemental sequence appears. The most recent meaningful event is the April 19 2025 acceptance of the combined Section 8 (six‑year renewal) and Section 15 (ownership) declarations. No oppositions, cancellations or court actions are visible in the history. I'd treat this as a meaningful concern if you plan a similar name in real‑estate‑agency services.