What this record means
The record shows that “PELOTON ADVISORY” is a live, registered service mark owned by Peloton Advisory, LLC, a limited liability company organized in New Hampshire. The mark is on the Principal Register and protects business consulting services related to business sales, mergers, and acquisitions under class 035. A similar name would raise the closest concern for services that involve advising on business sales, mergers, or acquisitions, because that is the exact scope listed. The record does not give the owner control over every use of the words “Peloton” or “Advisory” in unrelated contexts. The latest status event is the registration on August 31, 2021, and no further maintenance or renewal dates are supplied. No oppositions, cancellations, or other enforcement actions appear in the history. For someone considering a similar name, the main risk is potential confusion in the business‑consulting field, especially where mergers or acquisitions are involved.
Informational only - not legal advice.