LIVE TO PUT IT ON, LOVE TO TAKE IT OFF

What this record means

The record shows that the mark “LIVE TO PUT IT ON, LOVE TO TAKE IT OFF” is dead, having been abandoned because no Statement of Use or Extension Request was filed after the Notice of Allowance. The owner is Pat McGrath Cosmetics LLC, a New York limited liability company, and the mark was filed on April 30, 2021 on an intent‑to‑use basis. The goods and services listed are cosmetics and makeup products (class 003) and a wide range of beauty‑related services such as makeup artist services, beauty consultancy, and beauty salon services (class 044). A similar name would raise the closest concern in those same cosmetic and beauty‑service areas. The record does not give the mark control over all uses of the wording, only over the specific goods and services listed. The most recent event is the abandonment notice on October 16, 2025, and no enforcement actions appear in the supplied history. For someone looking to use a similar name, the abandoned status reduces the risk, but the same cosmetic and beauty‑service categories remain the most relevant area of concern.