What this record means
The record shows that the mark “CUSTOMER OBSESSED BRAND BUILDING” is dead, having been abandoned by Andrews Distributing Company, a Texas limited liability company, after the applicant failed to respond to an office action. The mark was filed on February 2, 2022 and the abandonment was finalized on December 5, 2023. The goods and services listed are business development consulting and advisory services, marketing and branding services, and related research services for the beverage industry, all within class 035. Because the mark is dead, it does not give the owner control over the wording in any other context, but the specific services in class 035 remain the closest area of concern for a similar name. The prosecution history shows a final refusal and subsequent abandonment, with no evidence of enforcement actions. For someone considering a similar name, the risk is limited to potential confusion in the same class of services, but the abandoned status means the mark no longer protects that wording.
Informational only - not legal advice.Goods & services
Cl. 035Advertising & Business
ACTIVE Business development consulting and advisory services, namely, providing assistance in the development of business strategies, running usability studies for business purposes; business advice and analysis of markets; marketing and branding services, namely, market analysis and research services, brand development, consulting, and marketing of beverages; consumer marketing services for businesses; business research services, namely, providing analysis of retail data in the field of beverage sales in a given market; brand concept and brand development services in the beverage industry
