AMERICAN EXPRESS
Pending · Under Examination LIVE/APPLICATION/Under Examination
What this record means
The record shows that the mark “AMERICAN EXPRESS” is still pending on the Principal Register and is owned by American Express Marketing & Development Corp. The application covers a wide range of digital and virtual services, including downloadable software for payment card management, virtual wallet and banking services, advertising and incentive programs in the metaverse, travel agency services in virtual worlds, entertainment environments, and virtual personal concierge services. A similar name would raise the closest concern for use in any of those virtual or digital payment, banking, advertising, travel, entertainment, or concierge contexts. The record does not give the owner control over every use of the wording, only over the specific goods and services listed. The latest event is a Notice of Allowance on December 10, 2024, and the next significant date is the pending status date of May 20, 2026. No enforcement actions appear in the supplied history. For someone looking to use a similar name, the risk is that the mark could be considered too close for use in the listed virtual and digital payment or related services.
Informational only - not legal advice.Mark Trademark, Service Mark
| Drawing type | 3 - AN ILLUSTRATION DRAWING WHICH INCLUDES WORD(S)/ LETTER(S) /NUMBER(S) |
| Filing basis | Intent-to-Use (§1(b)). |
| Status | A third request for extension of time to file a Statement of Use has been granted. |
Key dates
| Application filed | Mar 09, 2022 |
| Published for opposition | Oct 29, 2024 |
| Notice of Allowance | Dec 10, 2024 |
| Status date | May 20, 2026 |
Goods & services
Downloadable computer software for facilitating the transfer of a virtual payment card to an electronic or mobile wallet; downloadable computer software for creating, distributing, and managing physical and virtual payment cards and card transactions; Downloadable computer software and applications for mobile devices for facilitating and administering banking, payment by credit card, debit card, or virtual payment card, automatic teller machine services, stored value card services, electronic funds transfer services, electronic payment processing services, electronic processing and transmission of bill payment data, cash disbursement services, transaction authentication services, routing, authorization and settlement services, and fraud detection and control services in the metaverse and other virtual worlds; Downloadable computer software and applications for mobile devices comprising a digital wallet that stores customer account information and permits consumers to access coupons, vouchers, voucher codes, discount codes, and rebates at retailers and to obtain loyalty or monetary rewards that can be credited to their accounts in the metaverse and other virtual worlds; Downloadable computer ecommerce software to allow users to perform electronic business transactions in the metaverse and other virtual worlds; Downloadable music files authenticated by non-fungible tokens (NFTs); downloadable multimedia files containing artwork, text, audio, and video relating to virtual goods, namely, apparel, footwear, eyewear, bags, backpacks, toys, sporting equipment, namely, tennis racquets, tennis balls, golf clubs, golf balls, basketballs, soccer balls, all of the foregoing authenticated by non-fungible tokens (NFTs)
Promoting the use of credit and charge cards through the administration of incentive rewards programs and the offering of special offers and promotions of others to cardmembers in the metaverse and other virtual worlds; Provision of an online marketplace for buyers and sellers of downloadable digital goods, namely, art images, music, video clips, entertainment videos, virtual goods, namely, apparel, footwear, eyewear, bags, backpacks, toys, sporting equipment, namely, tennis racquets, tennis balls, golf clubs, golf balls, basketballs, soccer balls, all of the foregoing authenticated by non-fungible tokens (NFTs)
Assistance with electronic transfers of money in the metaverse and other virtual worlds; Banking services in the metaverse and other virtual worlds; Issuing and processing payments of virtual prepaid cards, virtual prepaid gift cards, virtual stored value cards, and virtual payment cards in the metaverse and other virtual worlds; Financial exchange of virtual currency; Electronic transfer of virtual currencies; Payment processing services, namely, charge card, credit card, prepaid card, gift card, stored value card and payment card transaction processing services in the metaverse and other virtual worlds; Virtual charge card, virtual credit card, virtual prepaid card, virtual gift card, virtual stored value card and virtual payment card transaction processing services; Issuing of virtual charge cards, virtual credit cards, virtual prepaid cards, virtual prepaid gift cards, virtual stored value cards and virtual payment cards; Digital currency services, namely, currency trading of crypto currencies; Cryptocurrency services, namely, currency trading of crypto currencies; Virtual currency services, namely, currency trading of crypto currencies; Financial services relating to electronic wallet services, namely, providing consumers of merchants and businesses with an electronic wallet account in the nature of establishing electronic funded accounts for use in making secure payments for purchasing goods and services from such businesses; Bill payment services provided via an electronic wallet; Electronic wallet services, namely processing of electronic wallet payments; Cash management, namely, facilitating transfers of electronic cash equivalents; Management of digital currency, virtual currency, cryptocurrency, digital and blockchain assets, digitized assets, digital tokens, crypto tokens and utility tokens; Financial services, namely, providing a financial exchange for the trading of digital currency, virtual currency, cryptocurrency, digital and blockchain assets, digitized assets, digital tokens, crypto tokens and utility tokens; Cryptocurrency trading services; Cryptocurrency exchange services; Cryptocurrency payment processing; Financial consultation in the field of digital currency, virtual currency, cryptocurrency, digital and blockchain assets, digitized assets, digital tokens, crypto tokens and utility tokens; Providing electronic processing and tracking of electronic funds transfers
Travel agency services, namely, making reservations and bookings for transportation of passengers and tourists by land, air, and water accessible in the metaverse and in other virtual worlds; travel and transport information and planning services for passengers and tourists accessible in the metaverse and in other virtual worlds; arranging transportation for travel tours accessible in the metaverse and in other virtual worlds
Entertainment services, namely, providing virtual environments in which users can interact for recreational, leisure or entertainment purposes accessible in the metaverse and in other virtual worlds
Digital currency wallet and storage services, namely, electronic data storage; Electronic wallet services namely, electronic data storage
Virtual personal concierge services for others comprising making requested personal arrangements and reservations and providing customer-specific information to meet individual needs rendered to charge and credit card customers in the metaverse and other virtual worlds
Owner & representation
| Owner | American Express Marketing & Development Corp. |
| Address | 200 Vesey Street, New York, NEW YORK UNITED STATES 10285 |
| Entity | CORPORATION - organized in DELAWARE |
| Attorney of record | Timothy J. Kelly |
| Correspondent | Timothy J. Kelly |
| Attorney email | T********@*****.com |
| Correspondent email | 4 emails |
| Correspondent phone | 9********5 |
| Correspondent address | BAY HEAD, NEW |