BEAUTY IN PROGRESS

What this record means

The record shows that “BEAUTY IN PROGRESS” is a live, registered mark on the Principal Register owned by L’OREAL, a société anonyme organized in France. The mark protects cosmetics and make‑up preparations, so a similar name used for those goods would raise the closest concern. The record does not give L’OREAL control over every use of the phrase, only over the specified goods. The prosecution history shows the mark was approved for publication, amended, and then published for opposition before being registered on August 22, 2023. No enforcement actions such as oppositions, cancellations, or court proceedings appear in the supplied history. The latest meaningful event is the registration confirmation on August 22, 2023. For someone considering a similar name, the main risk is potential conflict with L’OREAL’s registered cosmetics mark.