NOVA
Pending · Published for Opposition LIVE/APPLICATION/Published for OppositionWhat this record means
The record shows a live, pending application for the mark NOVA owned by Sage Creative, a California corporation, and it is being pursued on the Principal Register. The filing covers Class 3 goods – specifically hair‑bleach, hair‑color, hair‑toner, hair‑color developer, hair‑care, hair‑spray, hair‑styling, permanent‑wave and other cosmetic preparations for the hair – so a later use of “NOVA” in the same hair‑care or cosmetic arena would be the closest record‑based concern. The record does not give Sage Creative control over every possible use of the word “NOVA” outside those listed goods. The most recent meaningful event is the issuance of a Notice of Allowance on May 26 2026, which now requires the applicant to file a Statement of Use or request an extension within six months. The prosecution history shows a final refusal in November 2025 that was overcome, leading to the allowance. The supplied history shows no oppositions, cancellations or other enforcement activity. I'd treat this as a meaningful concern if you plan a similar name for hair‑care or related cosmetics.
Informational only - not legal advice.Mark Trademark
| Drawing type | 3 - AN ILLUSTRATION DRAWING WHICH INCLUDES WORD(S)/ LETTER(S) /NUMBER(S) |
| Filing basis | Intent-to-Use (§1(b)). |
| Status | Notice of Allowance (NOA) sent (issued) to the applicant. Applicant must file a Statement of Use or Extension Request within six months of the NOA issuance date. |
Key dates
| Application filed | May 17, 2023 |
| Published for opposition | Mar 31, 2026 |
| Notice of Allowance | May 26, 2026 |
| Status date | May 26, 2026 |
Goods & services
Hair Bleach preparations; Hair Color preparations; Hair toners; Hair color developer; Hair care preparations; Hair spray; Hair styling preparations; Permanent wave preparations; Hair care preparations; Cosmetic preparations for the hair
Owner & representation
| Owner | Sage Creative |
| Address | 444 S. Cedros Ave, Suite 260, Solana Beach, CALIFORNIA UNITED STATES 92075 |
| Entity | CORPORATION - organized in CALIFORNIA |
| Attorney of record | Maria Johnson |
| Correspondent | Maria Johnson |
| Attorney email | m********@*****.com |
| Correspondent email | 2 emails |
| Correspondent phone | 7********7 |
| Correspondent address | CARLSBAD, CALIFORNIA |