What this record means
The record shows that the mark “VIVI’S SECRET” is dead, having been abandoned because the applicant, Engineer2Esquire LLC, failed to respond to an Office action. The mark was filed on February 11, 2024 and the abandonment was recorded on December 20, 2024. It was a service mark on the Principal Register for medical and beauty services, specifically hair replacement, hair addition, and hair extension services, with first use in commerce on August 1, 2018. Because the mark is no longer active, the owner does not hold enforceable rights over the wording, but the record still indicates that a similar name could raise the closest concern for services related to hair restoration or beauty treatments. No enforcement activity such as oppositions or cancellations appears in the supplied history. For someone considering a similar name, the abandoned status reduces the risk, yet the specific hair‑related services remain the most relevant area of concern.
Informational only - not legal advice.