What this record means
The record shows that the mark “XCELLENT” is live and registered on the Principal Register under serial 98553313, owned by Shenzhen Joecig Technology Co.,Ltd. The registration covers electronic cigarette liquid (e‑liquid) with flavorings, propylene glycol, vegetable glycerin, electronic cigarettes, and liquid nicotine solutions for use in electronic cigarettes. A similar name would raise the closest concern in the same category of vaping products and related liquids. This record does not give the owner control over every use of the word “XCELLENT” in other contexts. The prosecution history shows a straightforward allowance and registration process with no descriptiveness refusal or Supplemental Register movement. The latest event is the Notice of Registration Confirmation on August 4, 2026, and the next significant date is the registration date itself. No oppositions, cancellations, or enforcement actions appear in the supplied history. For someone considering a similar name, the risk is that using “XCELLENT” for vaping products or related liquids could conflict with this active registration.
Informational only - not legal advice.Goods & services
Electronic cigarette liquid (e-liquid) comprised of flavorings in liquid form, other than essential oils, used to refill electronic cigarette cartridges; Electronic cigarette liquid (e-liquid) comprised of propylene glycol; Electronic cigarette liquid (e-liquid) comprised of vegetable glycerin; Electronic cigarettes; Electronic cigarettes for use as an alternative to traditional cigarettes; Liquid nicotine solutions for use in electronic cigarettes
First use: Dec 12, 2024
Use in commerce: Dec 12, 2024