BRIM

What this record means

The record shows that the mark “BRIM” is live and registered on the Principal Register under serial 99692766, owned by Ferrum College, a tax‑exempt corporation organized in Virginia. The registration covers services in class 035, specifically advertising and business services for retail gift shops and online retail gift shops, with first use in commerce on January 1, 1974. A similar name used in the same or closely related retail or online gift‑shop advertising would raise the closest record‑based concern. The record does not give Ferrum College control over every use of the word “BRIM” outside these services. The prosecution history shows a standard examination and publication sequence, with the mark confirmed and registered on July 21, 2026; no opposition or enforcement actions appear in the supplied history. The next significant event would be the maintenance filing due in 2028, but that date is not provided here. For someone considering a similar name, the presence of a live, principal‑register mark in the same retail‑gift‑shop advertising space suggests a meaningful risk of confusion.