VAVOOM

What this record means

The record shows a live, pending application for the mark VAVOOM owned by NeuHouse of Roses, LLC, a California limited‑liability company, and it is being examined for registration on the Principal Register. The only listed goods are “Live plants” in International Class 031, so a later‑coming VAVOOM used for anything else—say software or clothing—would be farther from the scope the USPTO has recorded, while another live‑plant business using the same name would present the closest record‑based concern. The filing does not give the owner control over every possible use of the word VAVOOM. The most recent meaningful event is the “Approved for publication” notice on August 17 2026, reflected in the status date of August 28 2026, and the application is scheduled to be published for opposition on September 15 2026. The supplied history contains no visible enforcement actions. I'd treat this as a meaningful concern if you plan a similar name in the live‑plant market.