What this record means
The record shows the VAVOOM mark is cancelled, so it is not a live registration, and the former owner was L’Oreal USA Creative, Inc., a Delaware corporation. The registration covered only cosmetics—specifically lip gloss—under International Class 003, with a first use date of January 15 2007; therefore a similar name used for cosmetics or related beauty products would be the closest area of concern, while uses in unrelated fields would be farther from the scope shown. The cancellation note explains that the registrant failed to file an acceptable Section 8 declaration, and the latest meaningful event in the file is the April 25 2014 cancellation for that reason; no future renewal or other deadline is listed. The prosecution history contains no oppositions, cancellations beyond the Section 8 filing, or court actions, so the supplied history shows no visible enforcement activity. I'd treat this as a moderate concern if you plan a cosmetics brand with a similar name, but the record does not block all other uses.
Informational only - not legal advice.