THE NAME OF THE BRAND IS ALL IN LOWER CASE AND WITH THE APOSTROPHE INCLUDED: C'MON BRAH THE CURRENT LOGO USES THESE TWO WORD COMBINED WRITTEN WITH THE FONT OF LATO. ABOVE IT, IS THE OUTLINE OF THE STATE OF CALIFORNIA AND A DOLLAR SIGN UNITED TO THE STATE BY AN ARROW POINTING TOWARD THE THE STATE OUTLINE.

What this record means

The record shows a dead application that was refused on Oct 30 2019 because the filing did not meet the minimum filing‑date requirements, and the serial number was assigned in error; the owner listed is Sean Pond, a joint venture organized in Alabama. The only goods covered are clothing items—shirts, shirts for suits, A‑shirts, body shirts, sports shirts, sweat shirts, T‑shirts, and tee shirts—so a similar name used for apparel would raise the closest record‑based concern, while uses in unrelated categories would be farther from this filing’s scope. The record does not give the owner control over every use of the wording, only over the listed clothing goods. The prosecution history simply notes the entry of a new intent‑to‑use application and its subsequent refusal; there are no oppositions, cancellations, or other enforcement actions shown. I'd treat this as a meaningful concern if you plan to market clothing under a comparable name.