PURPLE

What this record means

The record shows a live, pending application for the mark PURPLE owned by Purple Innovation, LLC, a Delaware limited‑liability company, and it is being examined on the Principal Register. The only listed goods are “Therapeutic white noise machines” in International Class 010, so a similar name used for that type of device would be the closest record‑based concern; uses in unrelated categories fall farther from the scope shown here. The record does not give Purple Innovation control over every use of the word “purple” in any context. The most recent meaningful event is a non‑final Office action mailed on June 25, 2026, which requires the applicant to respond before the application can proceed. No oppositions, cancellations or other enforcement actions appear in the supplied history. I'd treat this as a meaningful concern if you plan a comparable name for therapeutic white‑noise equipment, but the risk is narrower for other product lines.