KEEP IT REAL. EAT THE PEEL.

What this record means

The record shows that the application for “KEEP IT REAL. EAT THE PEEL.” was abandoned on June 1, 2018 after the applicant failed to respond to an Office action, so the mark is not live or registered; the owner listed is RIND Snacks, LLC, a New York limited liability company. The filing covered only class 029, specifically “Dried fruit and vegetables; dried fruit mixes; dried fruit‑based snacks; dried fruits,” so a similar phrase used on those kinds of food products would be the closest area of concern. The record does not give RIND Snacks control over every use of the wording in other industries or contexts. The prosecution history shows a non‑final action issued in October 2017 followed by an abandonment notice in June 2018, confirming the application never progressed to registration. No oppositions, cancellations or court actions appear, so the supplied history shows no enforcement activity. I'd treat this as a modest concern if you plan a name in the dried‑fruit snack space, but the risk is far lower for unrelated goods.