KEEP IT REAL

What this record means

The record shows that “KEEP IT REAL” is an abandoned application, filed by Melvin Howell on Jan 18 2016 and marked dead on Nov 30 2016 after the applicant failed to respond to a non‑final Office action; there is no registration or pending status. The only goods listed are “Magazine” in International Class 016 (paper goods and printed matter), so the closest area of concern would be any magazine or similar printed publication using that phrase. The record does not give the owner control over every use of the words “keep it real” in unrelated products or services. Because the application was on the Principal Register and never reached registration, there is no supplemental‑register sequence to note. The latest meaningful event is the abandonment notice mailed on Nov 30 2016, and no further maintenance or renewal dates appear. The supplied history shows no oppositions, cancellations or court actions, so no enforcement signals are visible. I'd treat this as a modest concern if you plan a magazine title that closely mirrors the phrase.